Email Marketing


There had a time that the emails alone were used for communication in the beginning of internet for Digital Marketing. This was the oldest forms of Digital Marketing. But on these present days it is still prevalent being one of the effective methods for branding and marketing. Even though the social media has earmarked the importance, the emails can never be kept aside by neglecting its significance.

Email marketing is relevant in both b2b and b2c. You will get a personal touch with email marketing compared to other marketing. When doing email marketing, you must know the basics and nuances of email marketing techniques and email marketing platforms. There are email marketing platforms such as Mailchimp, SendGrid, Klaviyo, Convertkit, etc. To become an email marketing expert you need to be a good copy writer, yu need to learn setting up of email automation tools and be very good at analytics. Our email marketing course will teach you the complete email marketing echo system from the very basics. We assure you will gain a great working knowledge in email marketing after the completion of our email marketing course.

Email Marketing Content Strategy


Triggers in Email using 4Ps
Sequence of Email Triggers
Email Frequency
Introducing your company
Secondary value
fear of action
Ask for sales
Re-engagement

Tools and software


Introduction to Mautic
Sending Email Campaign
Sending HTML Email Campaign
Email Open Rate
Email Click Through Rate
Email A/B Testing
Segmentation Strategy
Bounce management

Email marketing is still one of the most powerful way to market your products/services online. Being a good email marketer needs hardwork and ability to forsee your campaign performances. We at weblinx teaches you advanced email marketing strtegies to stay ahead of the game.


Benefits


Comprehensive syllubus

Email automation tools

Improve your copywriting skills

Free Marketing Tools.

100% Job Assistance.

Class From Industry Experienced Faculty.

email marketing course in calicut