Course

SEO Certification Course in Calicut & Online

Learn on-page, technical and off-page SEO through guided website audits, local-search exercises and ranking-improvement projects.

Course overview

Seo certification course: at a glance

Develop a complete SEO workflow covering search intent, on-page optimisation, technical checks, content, local SEO and performance reporting.

The course is available through Calicut classroom and live online learning. Current duration, live-training hours, batch timings, teaching language, fees and payment details are confirmed by admissions before enrolment.

Learning modes

Live online and classroom at Feroke, Calicut.

Eligibility

Beginners and learners with related marketing experience.

Assessment

Practical tasks, trainer feedback and portfolio-oriented deliverables.

What you will learn

  • Keyword research
  • On-page SEO
  • Technical SEO & Core Web Vitals
  • Schema & structured data
  • Link building
  • Local SEO
  • GA4 & Search Console
  • SEO reporting
  • Detailed curriculum

    What the SEO certification course covers in depth

    The curriculum connects concepts to decisions, implementation and measurement. Each topic is supported by practical work rather than a list of tools alone.

    Keyword and intent research

    Group queries by intent, topic and page type, then turn the research into a practical site and content plan.

    On-page SEO

    Improve titles, headings, content structure, internal links, media, calls to action and page relevance without keyword stuffing.

    Technical SEO

    Review crawlability, indexing, canonicals, redirects, sitemaps, structured data, performance and common implementation problems.

    Content and topical coverage

    Create briefs, supporting content, content updates and internal-link relationships that serve users and search engines.

    Local SEO

    Work with Google Business Profile, local landing pages, NAP consistency, reviews, citations and location-focused measurement.

    Measurement and reporting

    Use Search Console, GA4 and reporting dashboards to monitor visibility, traffic, conversions and implementation progress.

    Tools covered

    Google Search Console
    GA4
    SEMrush / Ahrefs
    Screaming Frog
    Looker Studio
    ChatGPT
    WordPress
    Yoast / Rank Math

    Practical projects

    Technical SEO audit for a Kerala D2C brand
    Local SEO setup for a Calicut business
    Topical content cluster build
    GA4 + GSC reporting dashboard

    Projects and training method

    Typical portfolio work can include: Technical SEO audit, local SEO improvement plan, keyword-to-page map, content brief and a Search Console/GA4 reporting dashboard.

    Trainers first demonstrate the workflow, then learners complete a guided task, receive corrections and document selected work for a portfolio. Project examples should use anonymised, sample or permission-based business information.

    Career relevance

    This course supports preparation for SEO executive, SEO specialist, content SEO, local SEO and broader digital marketing roles that require organic-search skills.

    Placement assistance may include resume, LinkedIn, portfolio and interview support. A specific job, employer, salary or placement timeline is not guaranteed.

    Who should join

    • Students & graduates
    • Marketing executives wanting to specialise
    • Freelancers & agency owners
    • Business owners running their own site

    Career roles

    SEO Executive
    SEO Specialist
    Content SEO Lead
    Local SEO Consultant
    Freelance SEO
    SEO Manager

    Certification and course completion

    Weblinx may issue its practical completion certificate based on attendance, assignments and completed work. Third-party platform certifications are separate credentials governed by the relevant provider. Certification preparation does not imply an official partnership or guarantee that every external exam or voucher is included.

    Compare the complete programs

    This focused course can be studied as a specialisation. Learners seeking the complete curriculum can compare the main Kerala, online and Calicut programs.

    Trainer guidance

    Learn SEO with module-focused feedback

    Vishnu Mohan supports this specialisation through technical SEO, Search Console, GA4, Looker Studio and reporting workflows. Learners receive guided implementation, assignment corrections and portfolio-oriented feedback.

    View all trainer profiles

    Frequently Asked Questions

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    Ready to launch your digital marketing career?

    Download the 2026 syllabus or book a free demo at our Calicut campus.

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